Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
The latest Participation Brand Index from Iris reveals a crisis in how brands are thought of by consumers
Contact Customer Support at
[email protected]
or call+91 22 69489600
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
IPG Mediabrands is the incumbent on the account.
Raised in an era of constant reinvention, this generation has developed a keen instinct for what’s real and what’s performative.
The holdco’s cost-cutting reductions in workforce and office space led to profit.
By embedding AI into its new production model, the agency aims to balance automation with emotion — scaling storytelling without losing its human core.