OMG India receives four Meta Blueprint certifications

Omnicom Media Group India (OMG India) has obtained four company-level certifications from Meta Blueprint. These include marketing science, media planning, creative strategy, and community management.

With this, OMG India claims to have become the first agency network in India to have achieved four company-level certifications. The group had already obtained Meta marketing science company certification in 2024.

Gaurav Jeet Singh, director – agencies and VC partnerships for Meta India, said, “India is a key focus market for us and strengthening the digital ecosystem here begins with empowering the talent that drives it. Meta’s Certified Company Programme equips agencies with the skills and tools to deliver real impact for clients.”

The marketing science certification enables data-driven marketing recommendations to enhance decision-making and fuel sustained growth. Media planning certification prepares professionals in building data-led, impact-driving media plans.

Creative strategy certification aims at building expertise in mobile-first thinking, audience insights, strategic briefing, and creative evaluation to help agency professionals craft high-impact, results-driven advertising strategies. Community manager certification recognises excellence in building, managing, and sustaining digital communities across Meta platforms.

Agencies need to complete training and assessments across each track to acquire the certifications under Meta Blueprint Certified Company programme. Over 100 employees at OMG India have been certified as Media measurement specialists and are trained to interpret measurement results and apply customised strategies for clients.

Kartik Sharma, group CEO at Omnicom Media Group India, said, “These latest company certifications reflect our focus on digital leadership, transformative client partnerships, and talent development. By upskilling our people and strengthening our network, we are evolving from service providers to marketing collaborators for our clients.”