Star India has announced the appointment of Nitin Bawankule as head of ad sales.
Bawankule will take charge on 1 October 2019 and report to Sanjay Gupta, country manager, Star and Disney India. His mandate includes broadcast and OTT.
He moves from Google where he was country director, Google Cloud and replaces Amit Chopra who moved on in May.
Gupta said, “The media and entertainment industry is poised for rapid growth and our viewership continues to reach newer heights. With Nitin’s proficiency in growing teams and scaling businesses, his prowess in building long-term partnerships, and his mastery of the consumer internet space, I am confident that he will play a pivotal role in shaping and driving our ambitious growth strategy in the years to come.”
Bawankule added, “Star is a great brand and has played a lead role in transforming the media and entertainment industry in India. It’s truly an honour to be a part of such an exceptional organisation and I look forward to all the great things we will accomplish together."
In a career spanning two decades, he has also worked with Dell, Motorola, Satyam and Whirlpool.