Check out this entertaining commercial for Lemon & Paeroa from Ogilvy & Mather Auckland, which makes something of the phrase "Nothing much".
Watch the video
Check out the L&P 'Nothing Much' TVC
Check out this entertaining commercial for Lemon & Paeroa from Ogilvy & Mather Auckland, which makes something of the phrase "Nothing much".
Watch the video
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
IPG Mediabrands is the incumbent on the account.
Raised in an era of constant reinvention, this generation has developed a keen instinct for what’s real and what’s performative.
The holdco’s cost-cutting reductions in workforce and office space led to profit.
By embedding AI into its new production model, the agency aims to balance automation with emotion — scaling storytelling without losing its human core.