Campaign India Team
Jan 31, 2011

MMGB: The old spice guy returns

WATCH the new Old Spice commercial featuring Isaiah Mustafa here

MMGB: The old spice guy returns

Isaiah Mustafa and his towel make a return in Old Spice's new TVC. Created by Wieden+Kennedy Portland, this TVC is called "I'm back" and it highlights Old Spice's new collection which consists of a new deodorant, a body spray and a body wash. 

The TVC will go on air on US television on 7 February, 2011.

Enjoy!

Source:
Campaign India

Related Articles

Just Published

18 hours ago

Advertising is going to look different: WPP’s Kate ...

Is commerce, not creativity, now the main engine of ad growth?

19 hours ago

India is one of the most optimistic countries: BCG

Indian consumer sentiment remains strong, with 61% expecting continuous good times --second only to China.

21 hours ago

Is hype marketing really worth it?

Hype on its own is fleeting, but hype built on community and authenticity can shape a brand’s future.

21 hours ago

WazirX launches zero fee campaign to remove crypto ...

The move reflects a shift towards a more user-centric pricing approach, particularly at a time when investors are increasingly conscious of costs and value.