In sync with the ardour of Euro 2012, we bring to you yet another campaign from Nike Football that captures the verve of being in the game. This ad created by Leg Paris features Italian striker Mario Balotelli (accompanied by French defender Mamadou Sakho and Argentine attacking midfielder Javier Pastore) trying to get a distinct haircut in a barbershop. When the barber asks him what style he wants, he simply retorts, "to be remembered." Thus ensues a series of attempts by the barber, trying out different styles on Balotelli's head. He rejects all but one, the mohawk style.
Watch the ad here:
We're sure you want yourself - and your work - to be remembered as well. Then get rid of the Monday morning blues already and get to the game. Your 'time is now'. Happy working.
Client: Nike Football
Agency: Leg Paris
Account team: Jessy Teboul
Creative director: Gabriel Gaultier
Art director: Gregory Ferembach
Copywriter: Dimitri Lucas
Account director: Thomas Kohn
Director of photography: Jeff Venditti
Agency producer: Anne Mascorda
Account manager: Arnaud Dutant
Director: Scott Corbett