Campaign India Team
Nov 05, 2008

McCann to bring T.A.G. to India

McCann World Group has announced plans to bring its new age communication company T.A.G. to India in the near future.  A company statement terms T.A.G. as "a strategic and creative think tank and communication partner" that will look at unlocking "the true value of the brand offering by putting strategic communication at the center of the solution."

McCann to bring T.A.G. to India

McCann World Group has announced plans to bring its new age communication company T.A.G. to India in the near future.  A company statement terms T.A.G. as "a strategic and creative think tank and communication partner" that will look at unlocking "the true value of the brand offering by putting strategic communication at the center of the solution."

T.A.G. will leverage skill sets across a diverse range of fields including digital, retail, design,web design, game design, brand planning and media to come up with communications solutions. Prasoon Joshi, chairman of McCann WorldGroup India, said "We are proud to bring such a prestigious name to the Indian market which brings up to the minute world class strategic communication solutions capability to India. "

Source:
Campaign India

Related Articles

Just Published

16 hours ago

India’s six-pack makes Cannes Lions shortlist jury cut

This year’s Shortlisting Jury panel includes industry expert representations from 79 country-markets across various categories.

18 hours ago

Google AI Max and SEO: What it means for brands and ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new challenges for marketers and brands alike.

19 hours ago

Monks owner S4 Capital reports 11.4% revenue drop ...

Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities and global cutbacks.

19 hours ago

Jab we ‘Met’ Shah Rukh Khan

King Khan’s Met Gala debut exposed a PR and media blind spot—one that marketers must fix if India’s soft power is to land globally.