Advertising
Campaign India Team
Sep 09, 2008

Madison World wins Levis' integrated media and PR biz

Madison World has won the integrated media and PR account of Levi Strauss & Company. In what Sam Balsara, chairman, Madison World, describes as a first for the agency, Madison will be handling the denim brand's media, PR, outdoor, BTL and celebrity entertainment portfolio through each of its specialized units.

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