Lowe Lintas' PR division LinOpinion has been appointed by Loop Mobile (India) Limited as its communications partner. LinOpinion has been assigned the charge of establishing Loop as the leading mobile service provider in Mumbai and will also extend support to its brand building initiatives.
Ameer Ismail, executive director, Lowe Lintas, said, “LinOpinion is delighted to be working with Loop Mobile (India) Limited. It is a great value addition to our diverse and credible portfolio of clients. Loop is a strong and well established brand and we intend to build on this great reputation through an innovative PR program.”
Loop Mobile started its services in 1995 and currently operates in Mumbai. TBWA\India was recently appointed as its creative agency for the Mumbai circle.