Advertising Media Marketing
Matthew Chapman
Oct 28, 2013

Lenovo's Ajay Kaul on digital millenials, mobile expansion and marketing hubs

The ED of global brand communications notes that the smart phone market is five times more competitive than the PC market, in an interview with Marketing Magazine UK

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Birla Opus Calista showcases stain resistance in new campaign

2 Birla Opus Calista showcases stain resistance in new campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

3 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

4 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Johny Lever features in KFC’s new Feastival campaign

5 Johny Lever features in KFC’s new Feastival campaign

Kinder Joy launches DC-themed Funko Pop! collection in India

6 Kinder Joy launches DC-themed Funko Pop! collection in India

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

7 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Livpure selects Weber Shandwick as communications partner

8 Livpure selects Weber Shandwick as communications partner

Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

9 Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

10 Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

Related Articles

Lenovo’s new VP of AI innovation, brand strategy plans to break through ‘AI slop’ marketing
Advertising
Sep 10, 2025
Julia Walker

Lenovo’s new VP of AI innovation, brand strategy ...

Lenovo's Ajay Kaul on emerging trends in global marketing: FAME 2013
Advertising
May 09, 2013
Campaign India Team

Lenovo's Ajay Kaul on emerging trends in global ...

Lenovo elevates World Cup streaming for cricket fanatics
Advertising
Oct 09, 2023
Campaign India Team

Lenovo elevates World Cup streaming for cricket ...

Whodunit by algorithm: Is AI the new auteur?
Advertising
Apr 09, 2025
Vinita Bhatia

Whodunit by algorithm: Is AI the new auteur?

Just Published

StayVista debuts Gram’s, a neo-vintage lifestyle hotel concept
Advertising
7 hours ago
Campaign India Team

StayVista debuts Gram’s, a neo-vintage lifestyle ...

StayVista has introduced Gram’s, a design-led lifestyle hotel concept built around nostalgia, community and contemporary travel preferences.

Adani seeks single agency for INR 600-crore media overhaul
Advertising
13 hours ago
Campaign India Team

Adani seeks single agency for INR 600-crore media ...

The conglomerate has issued a RFP demanding high-scale credentials as it shifts to a digital-heavy, ROI-led model with expanded influencer activity.

The INR 12-lakh crore opportunity brands are missing
Advertising
16 hours ago
Shannon Tellis

The INR 12-lakh crore opportunity brands are missing

To a large extent, the differently abled community remains invisible to marketers. But some brands are trying to change that through smarter advertising and inclusive design.

The feed is full, but we’re all starving
Advertising
17 hours ago
Nikhil Sharda

The feed is full, but we’re all starving

Why brands must stop performing for algorithms and start speaking to humans again