Robert Sawatzky
Nov 08, 2019

Jean Lin takes on expanded Dentsu Aegis Network role

Isobar global CEO now takes charge of DAN Creative, following the exit of Dick van Motman.

Jean Lin
Jean Lin

Isobar global CEO Jean Lin has been given an expanded global role at Dentsu Aegis Network (DAN). She will now takes on additional duties as the CEO of DAN Creative, which will now include Isobar along with Mcgarrybowen and Dentsu Brand Agencies, the network has confirmed.

The move comes after Campaign Asia-Pacific broke the news that Dick van Motman, who held the position as DAN's global CEO of creative, is leaving Dentsu by the end of the year and is now serving as an advisor to executive chairman and CEO of Dentsu Aegis Network, Tim Andree. 

According to DAN spokespeople, Lin will now lead "a world-class creative and experience offering that is tech-enabled and ideas-led, to deliver omni-channel experiences at scale across the customer journey.”

Lin became global CEO of Isobar in 2014 after first serving as global chief strategy officer and CEO of Isobar Asia Pacific. Her promotion followed the appointment of Mark Cranmer to the role of chairman of Isobar. 

(This article first appeared on CampaignAsia.com)

Source:
Campaign India

Related Articles

Just Published

1 day ago

Campaign roundup: Week of 20 October

The latest ad films and campaigns from brands like District by Zomato, CRIF India, Himalaya BabyCare, Episoft, House of Glenfiddich, Cumin Co. Scalefusion, and more, in our weekly roundup.

4 days ago

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

4 days ago

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

4 days ago

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.