Campaign India Team
Sep 18, 2020

Google pulls down Paytm from Play Store

Paytm assures customers that the app will be back on 'very soon'

Google stated that the policies are in place to protect users from potential harm.
Google stated that the policies are in place to protect users from potential harm.
Google has pulled down Paytm from its Play Store. 
 
This follows a blogpost from the tech giant about its gambling policy which stated that it doesn't allow online casinos or support any unregulated gambling apps that facilitate sports betting. This includes if an app leads consumers to an external website that allows them to participate in paid tournaments to win real money or cash prizes, it is a violation of our policies. 
 
Post that, Paytm via a post on social media has reassured its users that the app will be back on the Play Store very soon and all the money users have on the app is completely safe.
 
Google stated that the policies are in place to protect users from potential harm.
 
According to an article from Techcrunch, Google has similar guidelines around gambling in most other markets. The company has asked developers to pause all advertising campaigns in their apps to drive users to websites that offer installation files of sports betting apps.
 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

3 hours ago

Why we’re trading 17 opens tabs for one good ...

Between comparison charts and keywords searches, the humble product page has begun to lose its shine.

4 hours ago

In 2026, the honeymoon is officially over for ...

The era of the accountable, standardised ecosystem is beginning.

21 hours ago

Gratitude List: What are indie agencies thankful ...

From global awards to brave work, Indian independent ad agencies are grateful that for the opportunity to come out of the shadows of larging holding companies.

1 day ago

Media fragmentation: The unfair opportunity ...

What we call 'media fragmentation' is simply reality catching up with an industry that prefers linear planning templates.