Organised as part of the industry conclace, in his session on ‘Ideas embracing the full circle’, Tim Love, vice chairman, Omnicom, and chief executive officer, Omnicom APIMA, said, “We live in an interdependent and interconnected world, as taught by the financial crisis. The full circle is a necessity. We live in a post-digital world, we are up to our eyes in it,” he insisted. “Digital is the air we breathe. In the new world, there is more data that is present than ad professionals have ever had to deal with before. He added that people who can contextualise that data will excel.
Goafest 2012: "Digital is the air we breathe," says Tim Love, Omnicom
Tim Love and Jean-Yves Naouri talk about the 'Ideas that impact the full circle'
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Nespresso to launch in India by late 2024
The roll-out in India will begin with the opening of its first boutique in Delhi, with plans to expand to other major cities subsequently.
Netflix reports strong Q1 growth but is it painting ...
Although Netflix has added almost 10 million new paid subscribers in early 2024, some experts believe advertising is quickly becoming the streaming giant’s long-term profitability plan, presenting a compelling opportunity for brands.
WPP blames Pfizer loss and tech client cuts for ...
In contrast, Publicis, Omnicom and IPG all increased their revenues.
Panasonic nurtures next generation of reporters in ...
Originating 34 years ago in the US, KWN has successfully nurtured creativity and media literacy among young people across various countries prior to launching in India.