Campaign India Team
May 18, 2011

GEC Ratings: STAR, Colors show marginal improvement

Zee TV stays as is, Sony dips

GEC Ratings: STAR, Colors show marginal improvement

Week 20 of the year saw STAR Plus and Colors improve their performance marginally. STAR Plus moved up by 1 GRP from 324 last week to 325 this week. Colors displayed a relatively larger climb of 5 GRPs from 221 last week to 226 this week.

While Zee TV maintained status quo at 183 GRPs, Sony fell from 150 to 144 GRPs.

Sab improved from 121 GRPs last week to 131 this week, Imagine stayed at 64 GRPs, Star One went up from 34 to 40 GRPs and Sahara One from 26 to 28 GRPs.

 

Source:
Campaign India

Related Articles

Just Published

6 hours ago

Battlegrounds Mobile India onboards Flux@The Glitch

The agency will create video content and build engagement for the Indian market

7 hours ago

Center fresh and Dharma reveal an ice breaker ...

Watch the film conceptualised by Wavemaker and Ogilvy here

9 hours ago

Srinivas Vunnava joins H+K India

Moves from Sacit Research and Consulting

10 hours ago

When advertising tries to create a change, it ...

A panel hosted by ASCI saw experts discuss the findings of the GenderNext report and explain what representation of women in advertising means to them