Campaign India Team
Feb 01, 2012

GEC Ratings: Colors closes in on Sony

In Week 4, Star Plus also sees a rise in ratings

GEC Ratings: Colors closes in on Sony

According to TAM, Star Plus continued its domination of the GEC GRPs, with 306 in week 4, up from 293 in the previous week.

Colors registered the strongest gain, from 200 GRPs to 230, but still remained a little behind Sony which stayed at 237 GRPs.

Meanwhile Zee slid from 185 GRPs in Week 3 to 172 in week 4.

As for the other channels, Sab was at 132 (131 previous week), Imagine at 61 (65 previous week), Life OK at 85 (87 previous week) and Sahara at 45 (42 previous week).

The top ten Hindi GEC programmes of Week 4 were:

Rank Channel Programme Air Date TVR
Star Plus


Yeh Rishta Kya Kehlata Hai

2 Star Plus


Diya Aur Baati Hum

24/01/12 5.77
3 Star Plus



Saathiya Saath Nibhana

25/01/12 5.68
4 Colors


18th Annual Colors Screen Awards

22/01/12 5.36
5 Star Plus


Is Pyaar Ko Kya Naam Doon

25/01/12 4.6
6 Sony Entertainment TV Crime Patrol  28/01/12 4.45
7 Sony Entertainment TV



27/01/12 4.38
8 Star Plus

Ek Hazaron Mein Meri Behna Hai 

24/01/12 3.98
9 Colors Balika Vadhu 24/01/12 3.89
10 Star Plus

Sasural Genda Phool


25/01/12 3.88
(Source: TAM Peoplemeter System; TG: CS 4+ yrs; Market: Hindi Speaking Market; Period: Wk 4 2012) 


Campaign India

Related Articles

Just Published

7 hours ago

Havas Group launches initiative to foster gender ...

Creates team that will meet bi-monthly to recognise and celebrate the work that women leaders are doing across the group

9 hours ago

Twitterati calls for boycott of Swiggy after brand ...

Comes after Swiggy's Twitter handle replied to a tweet from a user called Nirmala Tai 2.0

10 hours ago

Christian Juhl interview: 'GroupM should look more ...

The global CEO talks about his vision for GroupM, why TV is still 'best place' to reach people at scale, the responsibility inherent in GroupM's size, how easy it was to dismiss Nick Emery and the outlook for 2021