Campaign Staff
Feb 15, 2018

From a lovestruck postman to tales of jealousy: how brands shared the love for Valentine's Day

Campaign showcases the best of brand marketing stunts and ad campaigns for Valentine's Day.

From a lovestruck postman to tales of jealousy: how brands shared the love for Valentine's Day
McCain asks: 'what's normal'?
Frozen food brand McCain took the idea of love and chose to get all introspective by asking, "When it comes to love, what's normal?"
The ad, created by Adam & Eve/DDB, features real relationships and love between various couples who are mixed race, ethnically diverse, gay and disabled. The vignettes of people in their kitchens preparing McCain food introduce the slogan, "Here’s to love" as part of a £3.2m ad push. 
Sainsbury's: love-sick puppies
This cute social media video, created by Gravity Road, showcases a doggy named Barley in a Valentine’s tale of jealousy, revenge and forgiveness. Barley is neglected by his owner who is caught up in the preparation of a Valentine’s day date, only to have Barley reap his revenge by burying all of his owners carefully laid plans. 

Renault: lovestruck postman

Renault tells a comical love story about a postman fighting off attacks from a noise-sensitive dog.

Lars falls for a girl on his daily postal round, but his noisy vehicle keeps disturbing her small and angry dog, which blocks him from getting close to his crush. After getting the keys to a Renault Kangoo ZE, the silent electric car saves the day. The ad was created by Publicis Conseil.

(This article first appeared on

Campaign India

Related Articles

Just Published

2 hours ago

MMA Smarties 2020: Isobar, Aditya Birla Capital, ...

Isobar bagged 'agency of the year', while Spotify was awarded 'publisher of the year', the 'marketer of the year' went to Aditya Birla Capital, Netflix won 'brand of the year and Affle was awarded 'enabling technology company of the year'

2 days ago

Swati Mohan to exit Netflix

Had joined the team in 2018

2 days ago

PNB Housing Finance shows ease in securing house loans

Watch the film conceptualised by Daiko FHO here

2 days ago

How countries are responding to vaccine news

Governments in the region are devising vaccination plans and communicating them with both hope and caution