Campaign India Team
Oct 09, 2009

Dhanalakshmi Bank appoints O&M as creative agency

Dhanalakshmi Bank has appointed Ogilvy & Mather as its agency on record.O&M will help the bank to design and implement a comprehensive go-to market communication approach, which will reflect the brand's new philosophy and approach. The aim is to create a new customer experience and to incorporate a young and contemporary look across all customer touch-points.

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