DDB MudraMax North has added three senior members to its Gurgaon team, across activation, OOH and media.
Puspendra Singh (Pushpi) has joined as SVP, DDB MudraMax OOH and Experiential. In a career spanning 23 years, Singh has worked with Kinetic, Posterscope and Aeren Initiative.
Arijit Chakrabarti has joined as general manager and will be responsible for data, insights and strategy for DDB MudraMax including its media/digital offerings.
Bhuwan Pandey has also joined as general manager. He's spent over a decade in the industry, at companies including Kinetic OOH, Jagran Engage and Tata Motors.
Sathyamurthy Namakkal, executive director, DDB Mudra Group, and president, DDB MudraMax, said, "The impact of this new team is already being felt at the market place. This leadership team will certainly add a lot of rigour, vigour and positive aggression to our integrated offering."