Campaign India Team
Apr 26, 2017

D&AD Awards: India adds 10 more Pencils on day two

It takes India's tally at this year's awards to 16 Pencils

D&AD Awards: India adds 10 more Pencils on day two
Ten more Indian entries have won Pencils on the second day of D&AD Awards. Six Indian entries had been announced as winners on day one.
 
BBDO added three Pencils on day two from its two on day one. All the three wins came for 'Dads #ShareTheLoad'. Two of them came in the 'Integrated & Collaborative' category, while the other was in the 'Branding' category. 
 
Ogilvy & Mather added two wins to its two from day one. One of them came for 'Philips LED Storm' in the  'Graphic Design' category while the other was for 'Savlon Healthy Hand Chalk Sticks' in the 'Product Design' category. 
 
Taproot Dentsu's work for Adidas has won it two Pencils. One of them was for 'Odds' in the 'Direct' category, while the other was for 'Tale of Two' in the 'Writing for Advertising' category.
 
Leo Burnett India, McCann Worldgroup India and Wieden + Kennedy have also won a Pencil each.
 
Leo Burnett's win came for The Nation's Bike' in the Integrated and Collaborative category. McCann Worldgroup's win is for 'The Dancing Letters' in the Book Design category. Wieden + Kennedy's win is for 'Nike Da Da Ding' in the 'Film Advertising Crafts' category.
 
Entrants will have to wait until the award ceremony on 27 April to find out which colour Pencil (Wood, Graphite, Yellow or Black) they have won. 
 
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Source:
Campaign India