Aegon Religare makes a footballer out of a baby

After rolling out its launch campaign KILB and a campaign to promote its pension plans, Aegon Religare has unveiled its latest brand communication, this time to highlight its 'Star Child Plans'. The campaign has been created by the company's AoR Contract Advertising. Campaign India caught up with Manish Bhatt and Raghu Bhat, executive creative directors at Contract, to know more about the campaign.