Organised as part of the industry conclace, in his session on ‘Ideas embracing the full circle’, Tim Love, vice chairman, Omnicom, and chief executive officer, Omnicom APIMA, said, “We live in an interdependent and interconnected world, as taught by the financial crisis. The full circle is a necessity. We live in a post-digital world, we are up to our eyes in it,” he insisted. “Digital is the air we breathe. In the new world, there is more data that is present than ad professionals have ever had to deal with before. He added that people who can contextualise that data will excel.
Goafest 2012: "Digital is the air we breathe," says Tim Love, Omnicom
Tim Love and Jean-Yves Naouri talk about the 'Ideas that impact the full circle'
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