Rhea and Harshvarrdhan Kapoor have their Skinn in the sibling game with Titan
Watch the film conceptualised by Ogilvy here
Aug 09, 2022 06:59:00 PM | Video | Campaign India Team
Skinn, the fragrance brand from Titan, has rolled out a campaign titled #BestSaidWithSkinn, ahead of Raksha Bandhan, to celebrate the unsaid love and bond that siblings have for each other. Conceptualised by Ogilvy, the film features fashion stylist Rhea Kapoor and her brother, actor Hashvarrdhan Kapoor.
The film begins with the siblings playing a round of ‘sibling bingo’. On asking Rhea to spill the beans of her long-kept secret, she tells Hashvarrdhan that she's part of a family WhatsApp group which excludes him. Towards the end, when the question was about the best gift a sister has received, Rhea taunts her brother about not getting any. He then pulls out a gift from Skinn by Titan, which is a treat for her, as well as for himself.
Ankit Kasliwal, head of marketing, fragrances division, Titan Company, said, “Rakshabandhan is the celebration of love, protection, and life-long companionship. Gifts play a great role in conveying love for our siblings and bringing back all the rejoicing memories of growing up side by side with one another. The splendid fragrances from Skinn thus, are a perfect gift to express your love. With this digital video, we celebrate the season with the most loved sibling duo- Rhea Kapoor and Harshavarrdhan Kapoor. Their bond is full of love, fun, and mischief, which makes the video relatable for us all reminding us of our own beautiful relationships with our siblings.”