Campaign India Team
Jul 18, 2016

MMGB 2: Under Armour: No number sounds as good as this!

Watch the film conceptualised by Droga5 here

"Look, baseball is a numbers game," says a voice, as star player Bryce Harper's stats and records are reeled out one after the other. This, while the man is practising at empty stadia, hitting ball after ball out of the park. 
Before the last hit, the voice over addressing Harper, says: "But kid, remember. No number sounds as good as this." The thwack of the wooden bat striking the ball follows. And as the camera stays with the star player's footwear, a super signs off saying: 'It comes from below'.
Have a gratifying working week.
Campaign India