MMGB 1: Old Spice puts the spotlight on moms, as boys become men

Watch the ad film conceptualised by W+K here

Jan 13, 2014 02:46:00 PM | Video | Campaign India Team Share - Share to Facebook

Young men become men and girls become girlfriends, in a process duly catalysed by Old Spice deos. As a consequence, this is what happens to the doting mothers of those young men, says this commercial.

Okay, so you think you can do one better this working week? Go right ahead, and keep us posted.

RELATED ARTICLES

Cannes Lions 2022: How McDonald’s evolved from being just a 'wallpaper brand'

11 months ago| article

Cannes Lions 2022: How McDonald’s evolved from being just a 'wallpaper brand'
Wieden+Kennedy appoints Santosh Padhi as CCO

1 year ago| article

Wieden+Kennedy appoints Santosh Padhi as CCO
Old Spice transforms a viewer to a player

1 year ago| video

Old Spice transforms a viewer to a player