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Draftfcb+Ulka's Nitin Karkare reveals what client Amul, sponsor of the Indian contingent, will be doing in the lead up to the London Olympics
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.