ai

4 days ago

What does ethical marketing look like when AI is in the driver’s seat?

With AI systems increasingly involved in sensitive areas like therapy, marketers must balance innovation, scale, and speed with a deep responsibility to protect vulnerable users.

Aug 19, 2025

AI’s web takeover: Who pays when bots swipe content?

As AI agents slash publisher traffic, the open web’s old economics collapse, forcing a rethink on content control and monetisation models.

Aug 12, 2025

AI can write the script — but can’t read the room

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by nuance and noise.

Aug 01, 2025

Reddit's Q2 ad revenue jumps 84% year-over-year to $465 million

Driven by AI-driven ad innovations and a rapidly growing user base, Reddit posted $465 million in ad revenue for Q2 2025, marking an 84% surge from the previous year.

Jul 31, 2025

Meta’s Q2 ad revenue beats expectations as Zuckerberg says AI 'superintelligence in sight'

Advertising revenue surged 21% with CEO Mark Zuckerberg spotlighting progress toward AI 'personal superintelligence'.

Jul 28, 2025

"AI is not eating your lunch; AI is your lunch"

Henry Cowling and Ketan Desai of .Monks unpack why the ad industry is moving beyond the billable hour — an increasingly outdated metric in the age of AI-driven workflows.