Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Mar 04, 2011
Mindshare Brand Equity Compass 2011
The theme of Mindshare Brand Equity Compass 2011, held in Mumbai on February 24, was "Innovation, Involvement and Investment", and in sessions through the day, marketers and admen debated how best to address these three aspects in ever-changing markets.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Awards
May 23, 2023
Cannes Contenders 2023: Mindshare India
Just Published
Advertising
2 hours ago
Omnicom-IPG merger nears completion: Here’s the ...
With the $13.5 billion deal now awaiting its final EU approval, we break down the key milestones that have shaped the industry-defining merger.
Advertising
3 hours ago
DOJ: Google must be split up to fix its ad monopoly
Following a historic antitrust victory in September, the DOJ argued that Google’s dominance in adtech cannot be fixed with promises or fines alone.
Media
3 hours ago
Haymarket Media Group wins global B Corp certification
Process has taken nearly three years.
PR
3 hours ago
2026 Outlook: The rise of intentional influence
Havas Red predicts that by 2026, news and influence will be crafted by podcasters, Substack writers and niche creators, not just legacy media.
