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Weekend Fun: The Blue Film Festival

1 Weekend Fun: The Blue Film Festival

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

CCI raids raise questions on advertising ethics in India

3 CCI raids raise questions on advertising ethics in India

Adland under scrutiny: CCI raids top agencies over alleged price-fixing

4 Adland under scrutiny: CCI raids top agencies over alleged price-fixing

IPL ads get a data makeover: What it means for brands

5 IPL ads get a data makeover: What it means for brands

Cadbury 5 Star gives the AI revolution a humorous pushback

6 Cadbury 5 Star gives the AI revolution a humorous pushback

Lollapalooza: A cultural investment for brands, not just a sponsorship

7 Lollapalooza: A cultural investment for brands, not just a sponsorship

The LinkedIn pitch frenzy: Meritocracy or marketing stunt?

8 The LinkedIn pitch frenzy: Meritocracy or marketing stunt?

Brands add colour, meaning, and impact to Holi 2025 campaigns

9 Brands add colour, meaning, and impact to Holi 2025 campaigns

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

10 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

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DV releases fresh updates to News Accelerator
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3 hours ago
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DV releases fresh updates to News Accelerator

Changes include modifications to keyword lists and AI optimisation for news monetisation, besides setting up a publishers coucil for feedback.

Paddy’s new bet: Another indie shop in a crowded market
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Paddy’s new bet: Another indie shop in a crowded market

Santosh Padhi’s Into Creative enters an adland shaped by consolidation, digital shifts, and indie resurgence. Will its Big Directional Idea stand out?

Elevate Insights partners with Consuma AI
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Elevate Insights partners with Consuma AI

The duo plan to combine AI-powered consumer research and human insights to provide brands with in-depth, and actionable data.

Asian Paints brushes up its legacy with a warranty pitch
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7 hours ago
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Asian Paints brushes up its legacy with a warranty ...

Its new campaign blends nostalgia with strategy, using warranty as a trust anchor—because in home painting, confidence is as crucial as colour.