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'Instagram is very powerful if used correctly': Katrina Kaif
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Jul 03, 2019

'Instagram is very powerful if used correctly': ...

The actor who is extremely passionate about fitness has been appointed by Reebok as brand ambassador; we catch up with her to learn about the association and more...

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Nivea's Neil George presents the ‘revenge of the client'
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Jun 28, 2019

Nivea's Neil George presents the ‘revenge of the ...

The MD of Nivea South Asia spoke about trends that emerged in 2018 and those that he predicts for the future

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I-Com Global Summit: 'Third party measurements are extremely important'
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May 16, 2019

I-Com Global Summit: 'Third party measurements are ...

Executives from Facebook and Google discuss measurement and data attribution

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I-Com Global Summit:  'Paid search is the same as being visible on the top shelf'
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May 15, 2019

I-Com Global Summit: 'Paid search is the same as ...

Executives from Nestle, Analytic Partners, Advanced Analytic Solutions and Ekimetrics discuss how they have used data to enhance business results

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Cannes Lions 2018: ‘Technology will be the saviour of creativity’ – Samsung global CMO
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Jun 19, 2018

Cannes Lions 2018: ‘Technology will be the saviour ...

Younghee Lee of Samsung and Malcolm Poynton of Cheil explain why technology will not lead to the downfall of creativity

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I-Com Global Summit 2018: ‘Moving away from data collection to data integration’
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Apr 11, 2018

I-Com Global Summit 2018: ‘Moving away from data ...

Havas Media’s Michael Kaushansky on the importance of data for agencies