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Havas is first holding company to launch major cannabis consultancy
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4 days ago

Havas is first holding company to launch major ...

The multi-office US-based venture, dubbed Havas ECS, will serve the use-specific needs of pharmaceutical, health, wellness and brand communities.

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Reebok's new marketing head talks challenges, data and his drive for retail to be a genderless world
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Jul 03, 2019

Reebok's new marketing head talks challenges, data ...

Between the launch of its new membership program, a creative agency shakeup and even some PR-tear-inducing headlines about Beyoncé, it's been a busy year for Reebok.

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A rise in off-shoring: How Nestlé slashed production costs by as much as 80 per cent
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May 27, 2019

A rise in off-shoring: How Nestlé slashed production...

More advertisers are experimenting with content hubs all over the world to drive efficiency and cut major costs in a move that could eventually put production companies at the top of adland's food chain.

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Disney poised to call global media review after Fox takeover
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May 15, 2019

Disney poised to call global media review after Fox ...

OMD, Carat and Mindshare will be among those fighting for the business.

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Droga:
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Apr 04, 2019

Droga: "We want to take the industry by the scruff ...

Brian Whipple and David Droga share plans after the consultancy juggernaut bagged the creative powerhouse.

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Accenture to buy Droga5
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Apr 03, 2019

Accenture to buy Droga5

The iconic agency will live as part of Accenture Interactive.