Media
Campaign India Team
Nov 03, 2009

ZenithOptimedia lands Usha International’s media brief

Usha International has handed over its media duties to ZenithOptimedia following a two-way pitch, which saw the Publicis-owned agency snaring the account from the incumbent Lodestar Universal.The account size is estimated to be Rs 30 crore, mostly to be spent on mass media.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Birla Opus Calista showcases stain resistance in new campaign

2 Birla Opus Calista showcases stain resistance in new campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

3 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

4 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Johny Lever features in KFC’s new Feastival campaign

5 Johny Lever features in KFC’s new Feastival campaign

Kinder Joy launches DC-themed Funko Pop! collection in India

6 Kinder Joy launches DC-themed Funko Pop! collection in India

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

7 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Livpure selects Weber Shandwick as communications partner

8 Livpure selects Weber Shandwick as communications partner

Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

9 Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership

Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

10 Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

Related Articles

ZenithOptimedia appoints Satyajit Sen as new CEO
Media
Nov 26, 2009
Campaign India Team

ZenithOptimedia appoints Satyajit Sen as new CEO

Samsung India's Satyajit Sen moves to Havas Indonesia as CEO
Advertising
Jun 16, 2020
Campaign India Team

Samsung India's Satyajit Sen moves to Havas ...

Viber assigns media duties to ZenithOptimedia
Media
Mar 06, 2014
Campaign India Team

Viber assigns media duties to ZenithOptimedia

ZenithOptimedia's Performics launches in India
Digital
Sep 09, 2011
Jagadeesh Krishnamurthy

ZenithOptimedia's Performics launches in India

Just Published

Jaguar Land Rover axes chief creative officer
Media
8 hours ago
Will Rimell

Jaguar Land Rover axes chief creative officer

Sources tell Autocar and Autocar India that designer Gerry McGovern was asked to leave the firm this week.

Global adspend to hit $1 trillion in 2026 as APAC leads charge
Research and Rankings
8 hours ago
Staff Reporters

Global adspend to hit $1 trillion in 2026 as APAC ...

TOP OF THE CHARTS: Global ad spend will smash the $1 trillion mark for the first time in 2026, with APAC leading at 5.4% growth amid an algorithmic revolution, according to Dentsu's latest forecast.

Nova Dairy’s winter initiative promotes daily ghee consumption
Advertising
10 hours ago
Campaign India Team

Nova Dairy’s winter initiative promotes daily ghee ...

The winter-focused campaign encourages households to adopt a simple nutritional habit aimed at seasonal wellbeing.

Nick Jonas and Priyanka Chopra Jonas unveil India’s #TheBeyondType campaign
Advertising
10 hours ago
Campaign India Team

Nick Jonas and Priyanka Chopra Jonas unveil India’s ...

The brand's first India-focused awareness campaign addresses stigma around type 1 diabetes.