Advertising
Jessica Heygate
Jul 28, 2022

YouTube's ad revenue growth drops sharply in Q2

Alphabet CEO outlines ‘sharpened focus’ on AI and cloud as its video streaming platform posts just 5% ad revenue growth — a monumental decline from its 84% growth rate one year ago

Alphabet and Google CEO Sundar Pichai at the company's annual I/O developer conference in May

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

2 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

WPP brings in McKinsey to advise on strategic review

3 WPP brings in McKinsey to advise on strategic review

McCann hits the right note with Hero Splendor’s life symphony

4 McCann hits the right note with Hero Splendor’s life symphony

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

5 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Why almost every brand you know apologised

6 Why almost every brand you know apologised

Why Shah Rukh Khan still rules India’s brand universe at 60

7 Why Shah Rukh Khan still rules India’s brand universe at 60

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

8 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Can movies move the needle on child trafficking?

9 Can movies move the needle on child trafficking?

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

10 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Related Articles

Google parent Alphabet beats Q2 earnings predictions
Advertising
Jul 24, 2024
Matthew Keegan

Google parent Alphabet beats Q2 earnings predictions

YouTube 'slightly impacted' by iOS 14.5 changes
Digital
Oct 27, 2021
Alison Weissbrot

YouTube 'slightly impacted' by iOS 14.5 changes

Alphabet profit skyrockets as advertisers flock to YouTube
Digital
Oct 30, 2020

Alphabet profit skyrockets as advertisers flock to ...

Alphabet reveals YouTube ad revenue for first time
Digital
Feb 04, 2020

Alphabet reveals YouTube ad revenue for first time

Just Published

Accenture invests in AI upstart Alembic to further bolster client offering
Advertising
28 minutes ago
Will Russo

Accenture invests in AI upstart Alembic to further ...

Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts.

SW Network secures creative mandate for FILA and Foot Locker from Metro Brands Ltd.
Media
48 minutes ago
Campaign India Team

SW Network secures creative mandate for FILA and ...

The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.

Fyers Unveils 'Born to Trade' to celebrating the journeys of Indian traders
Advertising
1 hour ago
Campaign India Team

Fyers Unveils 'Born to Trade' to celebrating the ...

The experiential campaign positions trading as a calling, not just a skill.

Asian Paints Illuminates Mumbai’s Sea Link to celebrate BCCI partnership
Marketing
1 hour ago
Campaign India Team

Asian Paints Illuminates Mumbai’s Sea Link to ...

The activation was to celebrate Asian Paints' new role as BCCI's official Colour Partner.