Campaign India Team
May 16, 2023

Xiaomi India gets Pankaj Tripathi as brand ambassador

The actor’s skills and relatable persona matched the core values and philosophy of Xiaomi

Xiaomi India gets Pankaj Tripathi as brand ambassador
Xiaomi India has roped in actor Pankaj Tripathi as brand ambassador for its smartphone category. 
 
According to the brand, Tripathi’s versatile acting skills and relatable persona perfectly embodies the core values and philosophy of Xiaomi. 
 
Xiaomi will use this association to further strengthen its bond with its consumers.
 
Anuj Sharma, chief marketing officer, Xiaomi India said, ‘’We are thrilled to have Pankaj Tripathi as the newest member of the Xiaomi family. At Xiaomi, we have always been committed to delivering the best features at an honest price to empower our users with exceptional performance and lag-free usage. Pankaj Tripathi embodies the essence of our brand vision and his ability to strike a chord with the masses will help further cement our ambition of making technology accessible to all. We believe that Pankaj's association with Xiaomi India will take our brand to new heights, and we are excited about this association.”
 
 
Source:
Campaign India

Related Articles

Just Published

12 hours ago

WhatsApp deepens business play with ads, payments, ...

At its Mumbai summit, it rolled out tools spanning ads, transactions and citizen services, aiming to embed itself deeper into India’s marketing and commerce ecosystem.

13 hours ago

Why does everyone love to hate WPP?

The industry loves to bet on who’s down. But no one—WPP, Publicis, or Accenture—has cracked the future yet, argues a former holding-company insider turned consultant.

18 hours ago

Conversational AI: Why India’s marketers can’t ...

AI-enabled voice assistants are reshaping how consumers shop and search—demanding experiences that are useful, personal, and rooted in local context.

18 hours ago

World Gold Council reframes jewellery for everyday ...

INSIDE THE AD: BBDO India’s ‘The Moment is Gold’ campaign shifts the messaging from ceremonial milestones to micro-moments, targeting Gen Z and millennial buyers.