Campaign India Team
Jul 21, 2017

Weekend Wrap: 21 July 2017

In the news: Avian Media, Bang in the Middle, Cheil, Flags Communications, Nucleus PR, Performix.Convonix

Weekend Wrap: 21 July 2017
Avian Media to handle Pratt & Whitney's PR
 
Pratt & Whitney, a player in the design, manufacture and service of aircraft engines and auxiliary power units, has awarded its public relations mandate to Avian Media following a multi-agency pitch. The agency has been tasked with developing and managing strategic communications and deliver successful campaigns for Pratt & Whitney (P&W) in India. 
 
BITM bags DLF Place Saket
 
Bang in the Middle has been awarded the strategic and mainline communication duties for DLF Place Saket, New Delhi. Work on the account has already begun and a campaign will soon be rolled out. 
 
UC News appoints Cheil for integrated mandate
 
Cheil has bagged the integrated communication duties for UC News following a multi-agency pitch. The agency handled the digital mandate prior to this development. 
 
PharmEasy appoints Performix.Convonix 
 
Performics.Convonix has bagged the digital duties of pharma aggregator PharmEasy. The mandate was won post a multi-agency pitch and involves all of paid media.  PharmEasy is a digital facilitator and helps patients connect with local pharmacy stores and diagnostic centres. It is operational across Mumbai, Delhi, Bengaluru, Kolkata, Pune, Jaipur and Ahmedabad. 
 
Flags Communications to handle Uttam's marketing mandate
 
Flags Communications has been assigned the marketing communication duties for Uttam. Uttam is a brand under Supreme Agro which is a player in the dairy products market in Punjab. 
 
Unibic appoints Nucleus PR
 
Unibic, a cookie brand has awarded its PR mandate to Nucleus following a multi-agency pitch. 
Source:
Campaign India