Shephali Bhatt
Feb 11, 2012

Weekend fun: TOI Kerala launches Malayalam morning anthem

God's own country has its very own morning anthem now, courtesy Times of India Kerala

Weekend fun: TOI Kerala launches Malayalam morning anthem

In the spirit of celebrating Kerala as the land of many 'Kalis', The Times of India, Kerala, has launched a folk rock song sung by the musical band, Avial. (Tony John - vocals, Rex Vijayan - lead guitar, Benjamin Issac - bass guitar, Mithun Puthanveetil - drums)

The song titled 'SuprabathaKali' is a musical that aims to elevate the competitive spirit of the modern Malayalee every morning. The song has been written and directed by Senthil Kumar, national creative director, JWT India. 

Here's the song:


Credits :
Writer, director : Senthil Kumar, national creative director, JWT India
Director of photography: Anil, Vijay and Team
Editors: Kaushik, Kevin
Shoot producer: Sabinose Paul
Post production: Tessarac Films
Post producer: Harsha Shankar
Project consultants: Manoj Pillai, Karthik Ramachandran

Source:
Campaign India

Related Articles

Just Published

18 hours ago

Arthur Sadoun on why Publicis is ‘winning’ and how ...

The CEO also discussed the fight for top talent and how Omnicom’s impending acquisition of IPG has 'already' changed the new-business market.

18 hours ago

Havas raises 2025 outlook after 3.8% Q3 growth

By region, APAC and Africa saw the strongest year-on-year growth at 8.2% for Q3 – returning to positive growth after a negative Q2.

18 hours ago

WPP continues AI overhaul with $400-million Google ...

WPP’s deal with Google ramps up its AI capabilities as new CEO Cindy Rose moves to catch competitors and speed campaign production.

20 hours ago

Walls talk again as Asian Paints brings back ...

The company revisits its iconic ‘Har Ghar Kuch Kehta Hai’ with a modern spin, spotlighting how today’s homes tell their stories differently.