Campaign India Team
Aug 18, 2017

Vizeum bags Bauli's media mandate

Account won post a multi-agency pitch

Vizeum bags Bauli's media mandate
Vizeum has won the media mandate for Bauli India Bakes and Sweets following a multi-agency pitch. The agency will be working on Bauli's nationwide launch. 
 
Raghav Ravichandar, senior marketing manager, Bauli India said, “We are happy to have them on board and are confident that they will effectively communicate our key brand attributes through our media campaigns.”
 
Shripad Kulkarni, MD, Vizeum India, said, ”We are very excited about nationwide launch of Bauli and will bring in One DAN to give them a big head-start.".
 
The agency's Mumbai office will handle the business.
 
Saumya Agarwal, associate vice president, Vizeum, added, “We are extremely happy to have Bauli India as part of our client roster. They have a product that will appeal to the youth and their aspirations that reflect perfectly in sync with a growing agency like ours. We shall strive to build a much stronger brand in the times to come."
 
Source:
Campaign India

Related Articles

Just Published

18 hours ago

Rural consumption continues to outpace urban ...

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG sector, a reversal of previous trends where urban centres led growth.

18 hours ago

Havas to offer staff up over $40 million in ...

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

19 hours ago

FCB/SIX India announces key senior leadership ...

Since its launch in 2023, the agency’s staff has tripled, now numbering approximately 170 team members.

20 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.