Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-31 August.
PepsiCo India
Shares: 1,096
Likes: 11,025
Manforce Condoms
Shares: 1,069
Likes: 22,242
Harpic India
Shares: 636
Likes: 29,255
Aditya Birla Capital Health Insurance
Shares: 620
Likes: 26,017
Bewakoof.com
Shares: 541
Likes: 2,15,094
Delhivery
Shares: 215
Likes: 491
Reliance General Insurace
Shares: 212
Likes: 44,532
Bandhan Bank
Shares: 195
Likes: 34,874
MP Birla Cement
Shares: 194
Likes: 3,910
Crompton
Shares: 184
Likes: 32,302
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