Digital agency The Glitch has announced the elevation of Pooja Jauhari to the newly created position of chief executive officer. She was VP, client strategy prior.
Rohit Raj, co-founder and 'Right Brain', The Glitch, said, “Pooja has been a key part of our evolution and growth as an agency and has been taking decisions and moving the company forward the way we would have and sometimes better than we would have. We feel very fortunate to have someone as talented as her to run the company and this frees up time for us as founders to concentrate more on our core areas of expertise and help scale the company further.”
Varun Duggirala, co-founder and 'Left Brain', added, “At its core Glitch has always stood for disruption in the advertising landscape and as we expand further the need is to have someone at the helm of affairs who unleashes this disruption with a strong strategic and business focus. So it was a no-brainer to have Pooja take over this role to lead the charge for Glitch as our CEO.”
Jauhari said, “We are in the business of impact-driven advertising, we help clients sell their products and not just talk about them. The fact that today I get to grow, evolve with and lead the most diverse set of creative and strategic talent helps make this stint exciting and challenging. I look forward to continue working with the founders and taking forward our collective vision.”
In her 12-year career, Jauhari has also worked with Unilever, JWT, Contract Advertising and World Wide Media.