Campaign India Team
Jan 04, 2011

The Big Digital Debate: how to create value from digital

In the second live debate organised by News International and Haymarket Brand Media, the panel discussed the impact of the digital world on traditional media and advertisers. Though this was a UK-based promotion, we thought the discussions would interest Campaign India’s readers

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

10 hours ago

CIDCA 2025: The Jury Has Spoken (Once), and They're ...

The Campaign India Digital Crest Awards (CIDCA) return in 2025 for their sixteenth edition, carrying forward a proud legacy of recognising India's most innovative, effective and result-driven digital marketing campaigns

17 hours ago

Meta’s India penalty turns spotlight on consent ...

As NCLAT upholds the INR 213 crore fine but scraps the data-sharing ban, the verdict redefines how privacy and dominance shape digital advertising strategy.

18 hours ago

How a bad brand name can kill future growth

Naming a brand needs science, not serendipity; blending a methodical approach, linguistics, semiotics, consumer psychology and strategic foresight.

19 hours ago

40% of agency executives see retail media as a ...

WARC's 'Future of Commerce Media' report pegs global retail media ad investment this year at $174.9 billion, up 13.7% year-on-year.