Umaire Effendi
Aug 07, 2015

That Din-e-Ilahi spirit

There’s no better time than the festive season to create positions of strength for brands and build on them, go beyond one’s borders, do good, or even make compelling offers. Umaire Effendi finds out what drives festive advertising

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

10 hours ago

GrowthJockey’s Intellsys introduces AdGPT to ...

The prescriptive ad intelligence system is designed to help marketers shift from data analysis to actionable decisions.

1 day ago

Reebok and Dove unveil limited-edition ‘Reborn ...

The limited-edition collection is inspired by resilience and the process of rebuilding.

1 day ago

Avvatar partners with Janhvi Kapoor to promote ...

It has collaborated with Janhvi Kapoor to strengthen its positioning in India’s growing high-protein snacking market.

1 day ago

Little celebrates Children’s Day with 1001 tunes ...

Working with Punt Creative and AI music platform Suno, Little's put together what might be one of the biggest children's music releases in recent memory. The album covers seven Indian languages, multiple genres, and different moods, basically trying to have something for every possible baby situation parents find themselves in.