Starcom MediaVest has appointed Arnab Mitra as national director, digital. Mitra will report to Mallikarjunadas CR, chief executive officer, Starcom MediaVest Group India and will be based out of the agency's office in Mumbai.
Mitra joins Starcom from MediaContacts, where he held the position of regional director, south Asia.
On Mitra's appointment, Mallikarjunadas CR said, “We were looking for someone with robust experience to head our digital business. In Arnab we have found the right person who will drive our digital offering and lead the digital teams across the company. His international experience in one of the most evolved digital markets is going to be of great benefit to clients and teams within.”
On his appointment, Mitra said, “I’m excited about leading the digital offering at Starcom MediaVest Group. This is a company which is way ahead of its times in its philosophy and focused in a huge way on digital and innovation. I’m looking forward to contributing to its growth and success as it writes a new chapter in its history.”
Mitra has spent close to ten years in the digital business which includes three years in London with Purple Media, a UK. He has also had stints with Ignitee and Pinstorm before moving to the Havas group.
Jun 30, 2011
Starcom MediaVest brings in Arnab Mitra
He joins Starcom from MediaContacts
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Advertising
10 hours ago
Women Leading Change 2024 shortlist revealed
See the women and companies shortlisted for the eighth annual awards. The winners will be announced at a live presentation on May14th at Marina Bay Sands.
Advertising
10 hours ago
Amazon CEO Andy Jassy on using AI to win over ...
The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.
Advertising
10 hours ago
Hideous Luxury unpacks the weight of "emotional ...
The film is equal parts visually-striking and bizarre, as it tackles the idea of carrying burdens both literally and metaphorically.
Advertising
12 hours ago
Goafest 2024 and ABBY Awards to be held in Mumbai ...
The much-anticipated Goafest will now take place at the Westin Powai in Mumbai from May 29 to 31.