Campaign India Team
Nov 03, 2010

Spectacular Diwali for STAR Plus

Colors rises, Sony slides

Spectacular Diwali for STAR Plus

The STAR Plus juggernaut rolls on, delivering a whopping 391 GRPs in week  (TAM, HSM, CS4+), up from 379.

Colors also moved up, to  268 (250).

Sony slid to fourth place with 191 (208), while  Zee was steady at 204 (203).

SAB rose smartly to 128, while Imagine was at 111.

Source:
Campaign India

Related Articles

Just Published

12 hours ago

Campaign roundup: Week of 22 September

The latest ad films and campaigns from brands like Sterling Accuris, Vinod Intelligent ,BPCL, Foundit, and more, in our weekly roundup.

14 hours ago

MRUCI greenlights readership survey pilot amid ...

Vikram Sakhuja is elected as the non-profit’s chairman, Dhruba Mukherjee named vice-chairman

15 hours ago

Travel signals redefined as India becomes advertiser...

Unpromptd joins forces with Agoda to pitch travel intent as a premium proxy for consumer demand, pushing brands to rethink digital spends.

15 hours ago

Indian consumers tilt toward homegrown brands as ...

58% of consumers favour local or small businesses in a Rukam Capital report, with 76% valuing authentic communication and innovative solutions addressing everyday needs.