
Leo Burnett Group agency Orchard Advertising has announced that Ganga Ganapathi has come on board as SVP and branch head for Bengaluru. She was VP and head of office at Soho Square in the city prior.
She replaces Neha Contractor, who joined as VP and branch head in March 2014. Contractor will move to another role within Leo Burnett Group, informed an agency statement.
Ganapathi said, “For me, joining Orchard has meant buying into an audacious dream, a dream where the foundations have been laid and now need building upon. After so many years spent in advertising, one grows to love the business for everything that it can be, and must be. I'm hoping to make a difference to this wonderful world we love (or love to hate) while also achieving some ambitions that are very close to my heart in the space of growing people, storytelling and concrete business impact.”
Kaizad Pardiwalla, COO, Orchard Advertising, commented on Ganapathi's extensive experience in advertising, and expressed delight 'for a talented and creative professional like Ganga to get on board and drive our vision and purpose further'.
In career spanning 18 years, Ganapathi has also worked with DDB Mudra, Ogilvy & Mather and HP Global Analytics.