Campaign India Team
Aug 02, 2021

Social Beat to handle Jaquar World’s global digital mandate

No multi-agency pitch involved

Social Beat to handle Jaquar World’s global digital mandate
Social Beat has won the global digital mandate for Jaquar World. The agency already handles the brand’s digital mandate for the Indian market.
 
As per the new mandate, the agency will be responsible for growing the brand’s awareness in the global market through social media. It will also aid the brand to achieve its goal through social media campaigns on Instagram, Facebook and LinkedIn, as well as performance marketing for priority countries. 
 
The account win did not involve a multi-agency pitch and will be handled by the agency’s Mumbai office. 
 
Sandeep Shukla, head, marcom, Jaquar Group global operations,  said, "Our journey towards scaling up online globally extends with Social Beat and we are happy to continue our association with this young and energetic team!”  
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

2 days ago

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

2 days ago

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.

2 days ago

Apple keeps crown as world’s top brand, even as ...

Apple retains the world’s most valuable brand tag for the 13th straight year, Interbrand report reveals a 4% slide in value as Microsoft, Amazon and NVIDIA are right on its heels.