Campaign India Team
Jul 27, 2020

Sesa appoints L&K Saatchi & Saatchi

Account won post a multi-agency pitch

Sesa appoints L&K Saatchi & Saatchi
L&K Saatchi & Saatchi has bagged the creative mandate of ayurvedic hair care brand, Sesa. 
 
The agency's Mumbai office will manage the Sesa portfolio which includes Sesa Ayurvedic Hair Oil and Shampoo, Sesa+ Ayurvedic Strong Roots Oil and Shampoo, and Sesa Ayurvedic+ Hair Spa among others.   
 
The account was won post a multi-agency pitch. 
 
Ashish Bhargava, CEO, Sesa, said, “Sesa has been a pioneer of the anti-hair-fall category. It is a heritage brand with strong recall and distribution presence. As we build on Sesa’s brand equity, and expand our offerings into newer segments, we look forward to working with Law & Kenneth Saatchi & Saatchi whose strong acumen in the category, combined with excellence in creative ideation and execution will aid us in building a stronger brand narrative.” 
 
Charles Victor, executive director, Law & Kenneth Saatchi & Saatchi, said, “We are absolutely thrilled to welcome Sesa on board. We have a deep understanding of the category and have built numerous brands across regions in this space. We’re looking forward to making a difference to Sesa’s ambitions and partnering them in their success.”
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

6 hours ago

Goafest 2024 set to host creativity experts while ...

The 17th edition of the festival will host over 50 speakers and entertainers across 20 sessions in addition to more than 15 masterclasses.

8 hours ago

Havas Worldwide retains Durex creative duties

As reported earlier by Campaign India, the pitch had several big-ticket agencies vying for the plum account alongside the incumbent.

8 hours ago

Clear Premium Water’s commercials champion ...

The series highlights the bottled water brand’s efforts to encourage conscientious consumption and environmentally sustainable practices, while shedding light on the issue of counterfeit products.

9 hours ago

India bags 8 pencils and 10 shortlists at D&AD 2024

BBDO India earns one of four White Pencils given out this year for making a difference in the industry.