Campaign India Team
Jul 27, 2020

Sesa appoints L&K Saatchi & Saatchi

Account won post a multi-agency pitch

Sesa appoints L&K Saatchi & Saatchi
L&K Saatchi & Saatchi has bagged the creative mandate of ayurvedic hair care brand, Sesa. 
 
The agency's Mumbai office will manage the Sesa portfolio which includes Sesa Ayurvedic Hair Oil and Shampoo, Sesa+ Ayurvedic Strong Roots Oil and Shampoo, and Sesa Ayurvedic+ Hair Spa among others.   
 
The account was won post a multi-agency pitch. 
 
Ashish Bhargava, CEO, Sesa, said, “Sesa has been a pioneer of the anti-hair-fall category. It is a heritage brand with strong recall and distribution presence. As we build on Sesa’s brand equity, and expand our offerings into newer segments, we look forward to working with Law & Kenneth Saatchi & Saatchi whose strong acumen in the category, combined with excellence in creative ideation and execution will aid us in building a stronger brand narrative.” 
 
Charles Victor, executive director, Law & Kenneth Saatchi & Saatchi, said, “We are absolutely thrilled to welcome Sesa on board. We have a deep understanding of the category and have built numerous brands across regions in this space. We’re looking forward to making a difference to Sesa’s ambitions and partnering them in their success.”
Source:
Campaign India

Related Articles

Just Published

5 hours ago

Ford Endeavour Sport wants to introduce owners to ...

Watch the film conceptualised by BBDO India

14 hours ago

Founder of WATConsult Rajiv Dingra announces RD&X ...

The deep tech network will help businesses become real-time and disruptive

14 hours ago

Drawing conclusions with Aditi Jain

Weekly commentary, observational humour and satire on contemporary events by Aditi Jain, director - brand strategy, Ogilvy

14 hours ago

Hansa, Republic respond to accusations of illegal ...

Hansa states that the last time it bought advertising space from Republic TV was in 2018