Schbang has announced the appointment of Jennifer Chhor as vice president for integrated solutions.
Chhor will focus on growing the digital media and marketing business at the agency's headquaters in Mumbai.
She moves from Tata Consumer Products, where she was associate director.
Chhor will be reporting to Akshay Gurnani, co-founder and CEO, Schbang.
Chhor said, “Being a part of the core team at Schbang is a great feeling. The knowledge gained from my past experience paired with the agility that digital has to offer will make a very exciting journey ahead. I see this as a great opportunity to do fruitful and fulfilling work that will deliver brand growth and nurture our work culture amongst the teams and future Schbangers.”
Gurnani said, “Jenny comes with the perfect blend of creative-meets-media through all the knowledge she has gained across her past agency and brand experiences. Having led the digital transformation for some of the top D2C and CPG brands across Godrej and Tata Consumer Products, I am confident she will add immense value to the brands she will be working on at Schbang. Having worked with her in the past on numerous occasions, I am thrilled to welcome her to the Schbang family and create some impactful work for our clients.”
In a career spanning over 11 years, she has also worked with Godrej Consumer Products and FoxyMoron.
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