Advertising
Campaign India Team
Oct 29, 2009

Roopak Saluja blogs on the Boards

It’s Monday, October 26, bright and sunny but cold.  I arrived in New York last Thursday but between conference calls and mails, I haven’t been able to get any sleep.  Jetlag is slowly gnawing at my brain plus I’m nursing a terrible cold I caught on the way to a shoot in Delhi on Tuesday morning.  Faint paranoia has me wondering if I’ll become a swine flu suspect at a US airport.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

AI agents collapse the wall between marketing and CX

1 AI agents collapse the wall between marketing and CX

GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

2 GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

AI’s double-click: More speed, less soul?

3 AI’s double-click: More speed, less soul?

Consumer health giant Kenvue begins global agency review

4 Consumer health giant Kenvue begins global agency review

Haleon splits global creative account with WPP and Publicis Groupe

5 Haleon splits global creative account with WPP and Publicis Groupe

Strategy at a crossroads: WARC report reveals the discipline’s identity crisis

6 Strategy at a crossroads: WARC report reveals the discipline’s identity crisis

Monsoon rains force brands to rethink festive advertising

7 Monsoon rains force brands to rethink festive advertising

Grey’s global CEO Laura Maness departs

8 Grey’s global CEO Laura Maness departs

‘Song is changing Accenture’: CEO Ndidi Oteh on media, M&A and ‘Big Four’ agency rivalry

9 ‘Song is changing Accenture’: CEO Ndidi Oteh on media, M&A and ‘Big Four’ agency rivalry

Edelman makes global leadership changes

10 Edelman makes global leadership changes

Related Articles

Roopak Saluja’s Blog: Brand that country!
Advertising
Jun 10, 2011
Roopak Saluja

Roopak Saluja’s Blog: Brand that country!

Roopak Saluja’s Blog: Tech Check
Digital
May 13, 2011
Roopak Saluja

Roopak Saluja’s Blog: Tech Check

Adfest 2016: The 120 Media Collective's Roopak Saluja among speakers
Advertising
Jan 28, 2016
Campaign India Team

Adfest 2016: The 120 Media Collective's Roopak ...

Roopak Saluja’s Blog: Did I just go to Cannes?
Advertising
Jun 25, 2011
Roopak Saluja

Roopak Saluja’s Blog: Did I just go to Cannes?

Just Published

Are brands safe next to politics? Stagwell’s APAC study says yes
Marketing
11 hours ago
Staff Reporters

Are brands safe next to politics? Stagwell’s APAC ...

Stagwell’s APAC study finds ads perform similarly across business, politics, crime, and entertainment—the Singapore Future of News forum goes ahead despite the holding company’s recent storm.

ChatGPT and AI platforms do not get advertisers, says DoubleVerify’s Mark Zagorski
Marketing
11 hours ago
Robert Jeffery

ChatGPT and AI platforms do not get advertisers, ...

Mark Zagorski says AI is moving fast, but most platforms “don’t get advertisers.” Under Adalytics scrutiny, DV is betting on social, CTV, and open web programmatic to stay indispensable to brands.

Livpure filters out fine print, not just water
Advertising
14 hours ago
Campaign India Team

Livpure filters out fine print, not just water

Its new campaign calls time on tech talk and hidden terms, questioning whether AIoT is clarity—or just clever marketing.

Airtel Payments Bank’s ‘Safe Second Account’ urges digital caution
Advertising
14 hours ago
Vinita Bhatia

Airtel Payments Bank’s ‘Safe Second Account’ urges ...

INSIDE THE AD: In a market obsessed with speed and cashback, Airtel Payments Bank’s latest campaign urges Indians to slow down—and bank smarter.