Rediffusion Y&R bags India Today Group's creative mandate

The account was won following a multi-agency pitch

Jan 20, 2015 08:05:00 AM | Article | Campaign India Team

Rediffusion Y&R has bagged the creative duties for the India Today group. The account was won following a multi-agency pitch. 
 
Prior to this appointment, the group was handling the creative duties in-house. Leo Burnett was the last agency working on the Group.
 
Rediffusion will be handling the entire bouquet of magazines for the group. A campaign will be released soon informed a source from the agency.