Campaign India Team
Jun 24, 2024

Publicis Groupe-backed MSL launches MSL Mojo

It also shared findings from its ‘Make Way for Bharat Z’ report that offers insights into the consumer and spending behaviour of Gen Z from tier 3 and 4 cities.

86% chose TV as their main source of daily media consumption for entertainment. Image source: Freepik.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

6 hours ago

Less than 3% of users recall digital ads: Report

Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.

7 hours ago

Dismantling the climate rhetoric

Agencies need to rethink their role. Beyond crafting messages, they should act as conscience keepers to ensure that ‘purpose’ isn’t reduced to a positioning strategy.

8 hours ago

What the Cloudflare outage reveals about digital ...

This outage, alongside similar incidents at major cloud providers, signals a rising pattern of vulnerabilities and structural degradation.

9 hours ago

Publicis Groupe South Asia appoints Supraja ...

Srinivasan joins Publicis after seven years at BookMyShow.