Campaign India Team
Dec 29, 2022

Pranesh Urs moves to Ather Energy

Was director - marketing at Samsung India's smartphone division

Pranesh Urs moves to Ather Energy
Ather Energy has announced the appointment of Pranesh Urs as vice president - marketing. He joins the electric scooter manufacturer from Samsung India, where he was director - marketing.
 
Ravneet Singh Phokela, chief business officer, Ather Energy, said, "We are at an exciting phase of our journey, and I am delighted to welcome Pranesh to lead our marketing efforts into the next phase of growth. While we continue building on the solid brand foundation that we've set, Pranesh's fresh perspective and experience gained across multiple categories will be very valuable in bringing our brand vision to life.”.
 
Urs said, "I am delighted to join Ather during this exciting period of expansion and brand evolution. E2W is a growing sector in terms of consumer adoption, and opportunities are galore to delight our consumers. Along with the incredibly amazing colleagues at Ather, I look forward to taking the brand to greater heights while creating exciting experiences for our consumers."
 
In a career spanning close to 25 years, he has also worked with HP, DDB Mudra, Bates, Shining Consulting, Ashok Leyland and the Indian Air Force.
Source:
Campaign India

Related Articles

Just Published

1 day ago

Kondurkar Studio responds to ideation controversy ...

The studio credited for the ideation behind the Cannes Lion-winning 'The Steel of India' film claims it is being unfairly targeted for criticism over Wieden + Kennedy's claims to be the originator of the work.

1 day ago

South Asia Agency of the Year Awards 2024

Celebrating your excellence at Agency of the Year

1 day ago

Birla Opus' feel-good animated film paints a new ...

‘Make Life Beautiful!' features an animated colourless world, made vibrant by a kid who beautifies spaces with his magical touch

1 day ago

MasterChow takes retail route as it aims for higher ...

The D2C brand is working on an omni-channel approach, has increased marketing spends by 20% and is aiming to pick 10% Indian market share over the next few years.